What’s holding your business back?

Upscale or Upgrade

At Odds

Business owners are emotionally and financially attached to their business and its products and services. Often, they confess that the business’s visual representation(s) of the brand is at odds with how they feel about their own business. Or, the logo and supporting visuals don’t match how the consumers feel about the business. They don’t represent the business well. They need a facelift.

Next Level

The neighbor’s daughter’s son’s visual representation(s) may be fine for the starter mom-and-pop business, but, as the business grows, it outgrows the original designs and branding (if there ever was one). Jumping from mom-and-pop business to the next level, also means bringing the business’s visual representations and branding strategy to the next level too.


Sometimes, businesses have to restart from scratch. For example, poor employee attitudes may have affected customer service and turned business away as a result. Over time, recovering proves challenging. A business can do a complete overhaul, bringing those former customers back, and even bringing new ones. With counseling, education, and a rebirth of enthusiasm, and visual design the rebranding conversation can start.

We knew what we wanted to convey but didn’t have the design skills needed to create it. With Rhonda’s help we now have a logo, business card designs, letterhead, personalized thank you cards, etc. We love the new brand!

Nicole Rosen
Nicole RosenOwner, PhotographerDiva Photos